Yolie Michielsen is a PhD candidate at Wageningen University & Research in the Netherlands. She has a background in cultural anthropology (BSc), consumption sociology (MSc), and philosophy of culture (MA). Her PhD focuses on resistance in the societal transition towards reduced meat consumption. The first part of the thesis, written with co-promotor Dr. Hilje van der Horst (sociologist and human geographer), studies backlash against meat curtailment policies in online discourse.