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Water footprint is a metric that quantifies the amount of water used to produce each of the goods and services we use. It allows these goods and services to be compared in terms of their water impact, and so to the impact on limited water resources of consumption by individuals, organisations, and even nation states. Water footprints incorporate all the water used – i.e. unable to be used again due to evaporation or removal in products – across the full lifecycle of a produce from production through to consumption, including all inputs to production (e.g. feed crops used in pork production). It has three components: (1) green water - rainwater used in soils; (2) blue water - freshwater sources; (3) grey water - water amount needed to dilute pollution to safe levels.

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